By michaelpace on February 20, 2012 They say frustration is the mother of invention. This post is rooted in frustration. My frustration lies with smart social strategists and users consistently doing the following: Making social media the objective Consistently bashing one social media tool versus another, whether it’s Google +, Pinterest, Twitter, Facebook, MySpace, Path, […]
Liar, Liar, Liar!!! … Get Back Witch! I’m Not a Witch, I’m Your Audience
By michaelpace on August 8, 2011 Attend a social media or call/contact center conference lately? Have you attended a session or class on social media? Did the distinguished speaker tell you the first step to get into social media was to LISTEN? Guess what? That person was lying to you. Oh no, they were not […]